The launch of Toi Art earlier this year was an opportunity for Te Papa to show digital’s strength in enhancing visitors’ experience by introducing a range of digital products across the opening exhibitions to add insight, atmosphere and lower barriers. How do you engage visitors to the art gallery through digital channels? What can digital experiences do for visitors? How are visitors responding?
To find out more, take a tour of the galleries on Level 5 with Prue Donald, Toi Art’s digital producer. Level 5 is home to two longer-term exhibitions based on the national collection where digital experiences offer visitors an interactive deep dive into expert knowledge about a display of portraits, access to an audio tour to hear fresh perspectives on abstract artworks, and to the sound of colour inside Tiffany Singh’s Total Internal Reflection.
